Summit 2017

(Formerly Institute for Greek Advancement)

EXECUTIVE FUNDRAISING
Rodney P. Kirsch, Senior Vice President Emeritus for Development and Alumni Relations, The Pennsylvania State University
In this presentation, Rodney Kirsch outlines the importance of successful fundraising in performance and tenure as Chief Executive Officer. Key topics include preparing for a successful campaign, understanding donor motivations, managing a major gifts program, and leading and fundraising through times of adversity.