Yes, you will! We’ve retained the data of those fraternal organizations who participated in 2020 so that we can track how the response of their alumni and donors has changed over the intervening five years. One of the big benefits for returning organizations is that you will be able to see how the opinions and intentions of your alumni have changed over time. So, if your organization has changed its approach to communications, implemented new programs, or even enhanced how it engaged with alumni, we will be able to detect the impact of those efforts in the survey.
In addition, we expect key sections of the survey to be updated to reflect the issues and interests of fraternal organizations today (taking into consideration a post-pandemic world), shifting the research in new directions and providing new insights. To influence the 2025 study, we encourage key stakeholders to complete this survey by November 1, 2024.