Cygnus Research Project

The Foundation for Fraternal Excellence partners with Cygnus Applied Research every few years to design, organize and deploy an Alumni and Donor Engagement Survey. Information gathered leads to series of strategic recommendations that all fraternities and sororities can use to strengthen their fundraising activities, enhance member engagement and generate greater support for programs and services.

ABOUT THE 2025 PROJECT

The 4th iteration of the Foundation for Fraternal Excellence Alumni/ae & Donor Engagement Survey explored the attitudes, opinions, and expectations of more than 72,000 fraternal members and donors, as well as identified key factors that most greatly influence their decision to contribute philanthropically.

The survey covered more than 20 different topic areas and measured the fundraising trends from 51 different fraternity/sorority foundations. The project’s aggregate findings were shared during a keynote by Jeff Dubberley at Seminar 2025. In addition, FFE will offer a Cygnus Coffee Chat Series for member organization staff and volunteers to dive deeper into the findings.

Through the responses of fraternal members and donors, the survey reveals the opportunities that exist to grow both supporter numbers and contributions; identifies messages that members and donors find the most compelling; and provides insight to how fraternities and sororities can forge stronger relationships with members at all stages of their lives. This research generated an invaluable set of data about our members’ preferences and desires. It allows us to see how alumni perceptions and participation have changed over the last five years and, from this, establish a set of national performance benchmarks for fundraising.

72,089
Alumni and donor respondents
31
Participating fraternities
20
Participating sororities
50%
of donors rated scholarships and support for members in need as highly important
45%
identified leadership and skills training as an important fundraising priority

JOIN THE CYGNUS COFFEE CHAT SERIES

To help participating organizations further digest the data, FFE will host Cygnus-specific Coffee Chats throughout the fiscal year. These Coffee Chats are open to FFE member organization staff and volunteers, participating organizations’ staff and volunteers, and Alliance Partners interested in learning more about how to use the Alumni/ae & Donor Engagement Survey findings in their work. All Coffee Chats will be hosted on Zoom; registration is required.

REGISTER FOR OCTOBER'S CYGNUS COFFEE CHAT
• Thursday, October 16 at 10:30 am ET
• Friday, April 17 at 10:30 am ET

ACCESSING THE 2025 SURVEY DATA

The study data is only available to organizations that joined as participants, are Amplifying Sorority or Fraternities Matter Campaign donors or invest in a sponsorship. Access is based on participation level. For questions, email FFE Executive Director Will Foran at will.foran@foundationfe.org.

  • Can view the slides and recording of the kickoff session at Seminar 2025 as well as access the executive summary
    • Need the Seminar 2025 Knowledge Center password? Email us.
  • Receive the aggregate national findings report (to be delivered October 2025) and related materials
  • Receive custom, organization-specific reports that compare their members to national findings, provided directly by Cygnus. If you have questions about your organization’s individual results, contact Jeff Dubberley.

  • Can view the slides and recording of the kickoff session at Seminar 2025 as well as access the executive summary
    • Need the Seminar 2025 Knowledge Center password? Email us.
  • Receive the full national findings report (to be delivered October 2025) and related materials
  • Can view the slides and recording of the kickoff session at Seminar 2025 as well as access the executive summary
    • Need the Seminar 2025 Knowledge Center password? Email us.
Sponsorships are still available for those interested in purchasing the full data set. With a $2,000 investment, sponsors receive:
  • The executive summary
  • The full national data report
  • The recording and slides from the project kickoff session at Seminar 2025
To sign on as a sponsor, contact FFE Executive Director Will Foran.
 

Thanks to the following organizations for opting in!

List below updated on 3/27/25

Acacia Fraternity Foundation
Alpha Chi Omega Foundation
Alpha Delta Pi Foundation
Alpha Gamma Delta Foundation 
The Educational Foundation of Alpha Gamma Rho
Alpha Omicron Pi Foundation
Alpha Phi Foundation
Alpha Sigma Tau Foundation
Alpha Tau Omega
Beta Theta Pi Foundation
Chi Omega Foundation
The Chi Psi Educational Trust
Delta Chi Educational Foundation
Delta Delta Delta Foundation
Delta Gamma Foundation
Delta Sigma Phi Foundation
Delta Tau Delta Educational Foundation

Delta Upsilon Educational Foundation
The FarmHouse Foundation
Gamma Phi Beta Foundation
Kappa Alpha Order Educational Foundation
Kappa Alpha Theta Foundation
Kappa Delta Foundation
Kappa Delta Rho Foundation
Kappa Kappa Gamma Foundation
Lambda Chi Alpha Educational Foundation
Phi Delta Theta Educational Foundation
Phi Gamma Delta Educational Foundation
Phi Kappa Psi Foundation
Phi Kappa Tau Foundation
Phi Mu Foundation
Pi Beta Phi Foundation
Pi Kappa Alpha Foundation
Pi Kappa Phi Foundation
Psi Upsilon Foundation

Sigma Alpha Epsilon Foundation
Sigma Alpha Mu Foundation
Sigma Chi Foundation
Sigma Delta Tau Foundation
Sigma Kappa Foundation
Sigma Nu Educational Foundation
Sigma Phi Epsilon Educational Foundation
Sigma Pi Educational Foundation
Sigma Tau Gamma Foundation
Sigma Sigma Sigma Foundation
Tau Epsilon Phi Foundation
Theta Phi Alpha Foundation
Triangle Education Foundation
Zeta Beta Tau Foundation
Zeta Psi Educational Foundation
Zeta Tau Alpha

2025 KEY PROJECT DATES

  • Organization recruitment period begins: October 2024
  • Enrollment deadline: January 2024
  • Full database extractions from participating organizations: January-May 2025
  • Survey deployment to alumni/ae and donors of participating organizations: March-June 2025
  • National findings presented at FFE Seminar: August 2025
  • Custom organizational findings reports delivered: September 2025

View the full scope and timeline of the 2025 project.